AdSense Revenue Calculator
Estimate website advertising revenue in USD using page RPM or a page-level click-through assumption.
Independent estimate, not affiliated with or endorsed by Google or AdSense. Actual earnings vary with geography, season, ad placement, traffic quality, and advertiser demand. These figures are illustrative, not a guarantee or a Google forecast. Never click your own ads or encourage others to click them.
This is page RPM, not ad-impression RPM. Monthly revenue = page views ÷ 1,000 × page RPM.
Enter your monthly page views and revenue assumptions to see an estimate.
What RPM should I use?
As purely illustrative examples, general-interest pages might be modeled at $2–$10 page RPM and finance or insurance pages at $10–$40 page RPM. These ranges are not measured datasets, benchmarks, or promises of earnings. Use your own historical page RPM if available.
Page RPM is revenue for each 1,000 page views; CPC is revenue per paid click. The CPC method assumes a number of ad clicks per page view, and does not calculate impressions or ad-impression CTR.
Take this calculation further
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For a related calculation, use Life Expectancy Calculator to reference population-average remaining life expectancy by age, sex and country. Educational statistics, not a personal prediction. Alternatively, use CPS Test — Clicks Per Second to test click speed with a live counter and 1, 5, 10 or 100 second timer, then see clicks per second and an informal rating.